There is alot of confusion when it comes to marketing your Brand…especially when it comes to the buzz-worthy topic of storytelling. Storytelling is gaining massive attention in the marketing and business world, and rightly so, its gained popularity through Ted talks and trusted thought leaders like, Simon Sinek, Donald Miller and Seth Godin. But there’s a problem…all of these guys have a different name for their approach to storytelling.

TikTok is a very popular app with more than 1.58 billion monthly active users around the world. It is a short video sharing social app that allows users to record and share from 60 seconds up to 10 minutes of video. There are different types of videos that can be shared in the app such as Montages, Comedic Shorts, Duets, etc.

How one a client blew up on TikTok…AND why YOU can do it too.

Effective marketing is centered around your customer. Your brand is just a part of their Narrative. If the story you tell is truly about them, we must understand the "Higher Narrative" at work in their life.

Let’s face it, you know you need a new website. The one you have right now just doesn’t do the job. It isn’t bringing in the business you had hoped, and you cringe at the thought of constant upkeep to get it there.

Creating a marketing plan for your business, let alone executing said plan, can be incredibly intimidating. And it’s no surprise why. You’re likely overwhelmed by the marketing tools available, social media platforms, easy website building businesses, search engine optimizations, analytical frameworks, and email systems to deliver your content…all boasting about the possibility of growth.